Coffee Car, a new on-board experience
Coffee Car combines on-board service, technology and communication to create a new experience in rideshares and taxis. A compact machine, a connected screen and a digital environment come together in a single ecosystem.
Coffee Car combines on-board service, technology and communication to create a new experience in rideshares and taxis. A compact machine, a connected screen and a digital environment come together in a single ecosystem.
A service designed to fit into the vehicle
A patented innovation
The Coffee Car concept is based on an innovation protected by a patent granted by INPI, the French patent office, combining a coffee machine and a connected screen for chauffeured passenger transport professionals (rideshares, taxis…).
French patent no. 19 04795 — Publication FR 3 095 745 B1.
The Coffee Car machine was designed to fit into the vehicle’s interior and to let drivers offer their passengers an extra touch. The system must remain compact, secure, accessible and in keeping with a professional interior.
The product has evolved through prototyping and trials to bring the concept closer to real use on board.
Turning a journey into an experience
A rideshare or taxi journey is about more than getting from A to B. Coffee Car adds an extra touch on board to create a more welcoming and more memorable experience.
In a profession where perceived quality often comes down to details, the system is designed to enhance hospitality without complicating the passenger experience.
A screen built into the experience
The Coffee Car screen completes the on-board system and makes it possible to include content and communication campaigns within the journey experience. In time, delivery can be organised according to the features available, geographical areas and active campaigns, with a distinction between local and national communications.
Technology to connect the network
Coffee Car is not just about the machine. The digital environment is designed to support the running of the network, the drivers, Coffee Car services and the delivery of advertising campaigns.
The Driver app: your activity at a glance.
From your dashboard, follow your activity, the ads shown and the revenue generated in real time. In the event of a breakdown, a dedicated support number puts you in touch with our mobile service vehicle to quickly arrange an appointment, repair your equipment on site or replace it if necessary.
Driver area
Bringing together information useful to drivers and to the running of the network.
Network
Supporting the running of the network and the drivers.
Communication
Supporting the delivery of advertising campaigns.
Services
Supporting Coffee Car services.
Drivers, passengers, advertisers
Drivers
Coffee Car lets drivers stand out by offering a different on-board experience. Coffee, a connected screen and dedicated services enrich the journey and help showcase service quality to passengers.
The driver no longer just offers a ride: they offer a genuine on-board experience.
Passengers
An extra touch on board, for a more welcoming and more memorable journey.
Advertisers
The vehicle becomes a local media channel, able to reach people on the move: a new on-board point of contact, local or national depending on the roll-out.
A new on-board communication medium
Coffee Car is developing several communication options: screen advertising, geotargeted campaigns and visibility on certain consumables. These media can be combined to create consistent campaigns across digital presence and physical items on board.
